Atomiq for food & drink
Email for coffee, tea, olive oil and speciality food shops on Shopify and WooCommerce. The origin told well, a reminder timed to each pack size, and the new harvest sent first to the people who wait for it.
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Flows
Six of the twenty-one ready-made flows, in the order a customer meets them, ending with the reorder reminder. Every wait can be changed.
From the grove to your kitchen
A hello, then the story: the farm, the harvest and the people who press or roast it. Then a first-order code for those who have not bought.
Your basket is still packed
A reminder an hour later and a code a day after that. It stops the moment they order, so nobody is chased for a basket they already bought.
How to brew it
Thanks at once, then tasting notes and how to keep it once the parcel has arrived: grind and ratio for the coffee, light and heat for the oil. A review request follows.
Running low on beans?
A ready-made flow: one email 30 days after an order, skipped if they reorder first. Add a split on the product to give each pack size its own wait. The table below has example waits.
The new oil, before it is gone
Tags your regulars once they reach the order count you set, so a small harvest or a limited lot can go to them first.
This season’s harvest is in
Sixty days is the default, and for coffee that is a long gap. Bring it forward, then a hello, what has arrived since, and a code, stopping as soon as they order.
Reorders
Atomiq works out how often each customer orders and when the next order is likely, and you can segment on both. Or build a reminder per size: a 250 g bag and a kilo do not run out in the same week.
Campaigns
New-season oil, a fresh crop of tea, a small lot of coffee: each has a story and a date. Tell it in a campaign, with tasting notes and product blocks filled from your catalogue, in your own fonts and colours.
Seasonal boxes
A winter hamper, a summer tasting box, the new harvest. Ask at sign-up what they buy, coffee, tea or the pantry, and send each box to the people it suits. VIPs can see the limited ones a day early.
Reorder timings
Set each reminder a few days before the pack is empty, size by size. Coffee goes faster than oil, and the big tin outlasts the bottle. Or read the gap from each customer’s own orders.
Example timings for daily use at home. Adjust them to your sizes and to the average days between orders on your contacts.
A first week, the way we would set it up. It is not a customer story: those come when shops let us tell theirs.
Shopify or WooCommerce. With 24 months of orders in, each customer’s reorder rhythm is there from the start.
Rewrite the second welcome email as where it comes from: the farm, the press or the roaster, with your own photos.
Brew ratios for the coffee, storage for the oil. Write one version per category.
One flow, split on the product, a wait for each pack size. Start from the table above.
Coffee, tea or the pantry: one question on the sign-up form.
Pick the date, build the email and schedule it to VIPs a day before everyone else.
FAQ
Yes. Start it when an order is placed, split on the product or category, wait as long as the pack lasts, then send the reminder. The ready-made replenishment flow is the place to start. You can also segment on each customer’s predicted next order date.
No. We do not take recurring payments, and we have no integration with subscription apps, so we cannot see or change a subscription. Reminders and segments work from the orders your store sends us.
Not yet. Product blocks show the products you choose, and a flow can split on what was ordered, but we do not pick products per person automatically.
No. You write the copy and we do not review it. Origin, taste and how to store it are facts about the product. In the EU, nutrition and health claims on food are regulated, so if you want to make one, ask someone qualified first.
Your account, contacts and orders are hosted in Germany and your email is sent from Ireland. If you use AI writing, the brief you give it is processed in the United States.
Connect your store and have welcome, post-purchase and your first reorder reminder running this week.
14-day free trial with every feature. No card needed.
