Atomiq for fashion
Email for clothing and accessories shops on Shopify and WooCommerce. A list that is ready when the collection lands, flows that follow every order, and codes kept for the people who need one.
14-day free trial with every feature. No card needed.
Flows
Six of the twenty-one ready-made flows, in the order a customer meets them. Each opens with its emails and timing in place, and every wait can be changed.
Welcome to Atelier Nord
A hello, then the story behind the label, then a first-order code only for those who have not bought. Many first orders come from liking the brand, not from the code.
Your coat is still in the basket
A coat and boots make a big basket. Larger carts get a reminder, a code and a heads-up to your team; smaller ones get the reminder only.
How to care for your wool
Thanks straight away, a care guide once the parcel has arrived, and a review request two weeks in, once it has been worn.
Trousers that go with it
One email showing the collection that goes with what they bought: the trousers for the jacket, the belt for the dress. You choose the pairing.
You see the next drop first
Tags your regulars as VIPs once, so the next drop can open to them a day before everyone else.
The new season is in
Buyers drift between seasons. A soft hello, what is new a week later, then a code, stopping the moment they order again.
Segments
Ask for a size or a style in your sign-up form and the answer lands on the contact. Build live segments on it, together with orders, spend and how long since someone last bought.
Campaigns
Build the email from your products, in your fonts and colours, and send it to the segment it suits. Test two subject lines on part of the list and send the winner to the rest.
Sign-up forms
A pop-up or slide-in with a reason to join, like first look at the drop, and one extra question if you want it. Consent is recorded with every sign-up.
A year of drops
A fashion calendar is drops and sales. Each one goes to the segment it suits, in the order that keeps full price for the people who pay it.
The code goes to the At risk group and to people who have not ordered for months. Regulars get the new-in email, at full price.
At risk, no order in 120 daysVIPs see it a day early. Everyone else gets it at launch, sized to the answer they gave on your form.
VIPs first, then everyoneLighter pieces to everyone who ordered this year, and a separate send for subscribers who have never bought.
Ordered this year, never boughtThe biggest launch of the year, VIPs a day early. Anyone who orders knitwear gets the wool care guide from the post-purchase flow.
VIPs first, then everyoneEarly access for the list, a reminder on the day, and win-back paused so nobody gets two codes at once.
Everyone subscribedAn example year. Your drops, dates and segments are your own.
A first week, the way we would set it up. It is not a customer story: those come when shops let us tell theirs.
Shopify or WooCommerce. Customers, products and 24 months of orders come in, so your segments fill on day one.
Logo, fonts, colours and button style, saved once. Every email starts from it.
Welcome series and high-value cart recovery first. Most of the early revenue sits in those two.
Add a size question to your sign-up form. It costs one tap and makes every drop email fit.
Tell cross-sell what goes with what: jackets with trousers, dresses with belts.
Build a VIP segment, write the email and schedule it a day before the public launch.
FAQ
Yes. Add a dropdown or a choice question to a sign-up form. The answer is saved to the contact, and you can build segments on it, like everyone who wears an M.
Yes. A flow that starts when an order is placed can split on the products and categories in that order, so a knitwear order gets the wool care guide and a shoe order gets something else.
Yes. The VIP flow tags customers once they reach the order count you set. Send the drop email to that segment a day early, then to everyone at launch.
Price drops, yes: when a product gets cheaper by the share you choose, the price-drop flow emails the shoppers who looked at it or left it in a basket. Back in stock, not yet. We would rather say so than have you find out after moving.
Your account, contacts and orders are hosted in Germany and your email is sent from Ireland. If you use AI writing, the brief you give it is processed in the United States.
Connect your store and have welcome and cart recovery running before the collection lands.
14-day free trial with every feature. No card needed.
